Wade co-founded MMA H.E.AT. in 2007, a headline-making production company dedicated to covering the sport of Mixed Martial Arts. He directed and produced 23 half-hour MMA H.E.AT. television episodes for MAVTV, earning recognition as the cable network’s most-watched show. Wade formulated and continues to supervise the company’s social media strategy, which has successfully grown the MMA H.E.A.T. Facebook following to over 165,000 subscribers. To date, Wade has produced and distributed over 2500 YouTube videos on the KarynBryant and MMAHEAT channels; those videos have exceeded 140 million cumulative views. He also currently oversee MMA H.E.A.T.’s YouTube Multi-Channel Network (MCN) of 425,000+ subscribers.